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The Low-Down from Cloud Expo Europe

Written by Gillian Gover - 13 march 2015

Just back from Cloud Expo Europe in London's ExCel venue, which was a great opportunity for catching up with our partners and customers as well as meeting plenty of new faces.The 

We're excited to see just how quickly the conversation about cloud moves on at these events. Each year, the market is maturing and more projects are being implemented. This year in particular demonstrated that our product portfolio is bang on trend, as the fashion world might put it, but more importantly, that it's meeting concrete customer needs for cloud software delivery.

An overwhelming number of visitors came to find out how we can help them migrate workloads to the cloud. And our new Marketplace platform caught the eye of everyone – cloud providers and enterprises alike – who need to make application delivery self-service for their users.

Put simply, Marketplace kicks ass for any cloud provider or enterprise who wants to build a cloud application marketplace or enterprise app store. It's the first infrastructure platform of its kind capable of delivering any software component—customizable templates, blueprints, existing VMs, containers and SaaS Services—to any hybrid cloud or on-premise datacenter.

However they package their software, application designers can add their offers in minutes. End users can deploy their chosen software where they need it. And we make life easier for the marketplace administer by automating most of the hard work.

If you missed our Marketplace announcement, you can read the full press release here.

And there were the other usual highlights from the show: CEO Alban Richard gave a talk on OpenCloudware, the open source, multi-cloud lifecycle management project; Alexandre Lefebvre discussed hammr, open source CLI tool for industrializing machine image creation for the cloud; CTO James Weir was filmed talking about current trends in the cloud market, particularly as they related to software delivery. As well as welcoming cloud provider partner, Ikoula, onto our booth.

As this year wraps up, many thanks to everyone who visited us and helped make the show such as success. Look forward to seeing you next year!





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saturday 14 march 2015 @ 08:58 Matthew Arden said : #1

The Cloud was an explosion for humankind, the rapid evolution of it helped us push the boundaries of development.
I remember that in August 2012, Citrix Cloud Survey Guide, declared that when asked what the cloud is, the majority of people responded that "it's either an actual cloud, the sky, or something related to weather".

tuesday 24 march 2015 @ 12:51 Maggie said : #2

Indeed, the cloud is moving fast towards enterprise, or should I say that the enterprise moves fast towards the cloud?

However, it still seems that many businesses are reserved when thinking about cloud...

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